Introducing a Dynamic Growth Market
Basic details
Background
This product brochure for Worthington Foods was compiled following the company's 1970 merger with Miles Laboratory. The brochure marketed Worthington Foods meat analog products to retailers. It includes statements published in various periodicals (1970-1972) about the growth of the health food market in the United States, projected increase in the market through the following decade and merchandising aids. Started as Special Foods in 1939 by five shareholders (Dr. George Harding III, Dr. Harrison Evans, Phil Hoffman, Bill Robinson and Elwin Knecht), Worthington Foods became the world's largest producer of vegetable protein foods.
